Lesson 19

Payments, pricing and profit

Deposits, holds and card on file: which one do you want

A deposit is charged when a booking is made, online or by your team. A hold is placed 72 hours before and charged after, which is why it reaches clients who pay you in person.

4 min read · Owner · Getting set up

The first thing everyone asks about deposits is which one they want. There are three answers, and a fourth switch sitting beside them that looks like a deposit and is not one.

Which of the three you want

  1. Open Services, then Manage on the service and Manage Service.
  2. On Pricing & Payments, switch on Deposit to override the business default for this service.
  3. Choose Pre-pay in Full, Partial deposit or No deposit. For a partial deposit, set the Deposit type and the amount.
  4. Select Publish Changes, tick the box in Before You Publish, then select Publish Changes.
OptionCharged when the booking is madeFits
Pre-pay in FullThe whole booking totalA slot you cannot resell at short notice
Partial depositA percentage, or a fixed amountA long stay or a big groom
No depositNothingOne service that should not follow your business rule

The business default is Require a deposit at booking, on the Deposits card of Settings > Pricing & Payments. The row on top is the one people miss. Matches Default on the Deposit row means this service is following the business rule and there is nothing to set here; switch the row on and you are overriding the default for this service alone. No deposit only appears on a service, and only while the business default takes a deposit, because opting out of the default is the only thing it can mean.

The percentage list stops at 95%, because 100% is Pre-pay in Full.

Trap

Recurring bookings never take a deposit, and a booking your team creates for a client with no card on file waits as Pending until the deposit is paid. A 50% rule does not mean half your book arrives pre-paid.

Pet boarding: the same percentage against a fortnight is a far larger number than against a visit, so the deposit usually goes on the Stay service alone rather than on the business default. Dog daycare: a regular does not need a deposit every visit, because a pass or a plan has already taken the money. A hold is the setting that fits the casual days. Dog training: the money is committed at enrolment rather than per session, so the deposit belongs on the course and not on the weekly booking it creates. Dog walking: a card on file is what commits a weekly round. A deposit would be charged again every week, which is not what anybody meant by taking one.

A card on file is a separate decision

  1. Open Settings, then Pricing & Payments.
  2. Under Card on file, to let clients finish an online booking without a card, switch on Allow booking without card.
  3. To hold the booking total on the card 72 hours before, switch on Pre-hold funds.
  4. Select Publish Changes, tick the box in Before You Publish, then select Publish Changes.

Allow booking without card decides whether a card is optional or required to finish an online booking. A configured deposit overrides it either way, because a client cannot pay a deposit without saving a card.

Pre-hold funds is the other switch, and it is not a deposit. 72 hours before the appointment the card is held for the booking total, the client gets an SMS and an email, and their bank shows a pending line that becomes a real charge after the appointment.

Trap

This is the switch behind a hold landing on somebody who always pays you at the counter. The hold does not know how they usually pay, only that a card is saved. Turn it off for that one client on their Settings & Overrides tab under Payment Automation, or turn it off on the service.

Release it, retry it, or let checkout take it

  1. Open the booking from Appointments.
  2. To hand a hold back, select Release on the green banner, then Release hold.
  3. To place a hold again, select the Retry or Re-auth button on the amber banner, which carries the current total.

One banner on the appointment carries all of it, and the colour is the state: blue before, green while the money is held, amber for a decline or a hold that is gone. Release hands it back, and it clears on the client's card within 1-24 hours depending on their bank. Retry and Re-auth both place the hold again at the current total, so a booking whose price changed is held at the new number.

A hold also expires on its own. The chip says when, and that window belongs to the card network rather than to us: about five days on a Visa, about seven on the rest. Charge after it has gone and there is nothing to capture, so the card is charged fresh instead.

Check

At checkout a paid deposit comes off the invoice and the rest reads Balance due. A booking your team made without a card on file has not taken one yet, so it shows Deposit due and the ways to collect it.